On April 8, Apple unveiled plans for the biggest and most exciting iPhone software update yet. iPhone OS 4 will include over 100 new user features for iPhone and iPod touch owners to enjoy. And for developers, a new software development kit (SDK) offers over 1500 new APIs to create apps that are even more powerful, innovative, and amazing.
iPhone OS 4 will ship this summer for iPhone and iPod touch, and for iPad in the fall. A developer beta is available now.
Developers
With a rich set of over 1500 new APIs, the iPhone SDK 4 provides developers with a broad range of technologies to enhance the functionality of their iPhone and iPod touch applications. Developers can use these new APIs to make their apps more powerful, more feature rich, and more amazing than before. They can even use new GameKit APIs to develop for Game Center, the social gaming network Apple will launch later this year.iAd
iAd is a breakthrough mobile advertising platform from Apple. With it, apps can feature rich media ads that combine the emotion of TV with the interactivity of the web. For developers, it means a new, easy-to-implement source of revenue. For advertisers, it creates a new media outlet that offers consumers highly targeted information.Enterprise
iPhone OS 4 offers more useful features for businesses. With enhancements to security, scalability, and compatibility, IT managers have even more reasons to deploy iPhone throughout their enterprises.
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